Ralph R. Roberts’ sales success is legendary. He has been profiled by the Associated Press, CNN, and TIME magazine, and was once dubbed by TIME magazine “the best selling Realtor in America.” In addition to being one of the most successful salespeople in America, Ralph is also an experienced mentor, coach, consultant, and author. He has penned several successful books, including "Flipping Houses For Dummies" and "Foreclosure Investing For Dummies" (John Wiley & Sons), "Sell It Yourself: Sell Your Home Faster and for More Money Without Using a Broker" (Adams Media Corporation), "Walk Like a Giant, Sell Like a Madman: America’s #1 Salesman Shows You How To Sell Anything" (Collins), "52 Weeks of Sales Success: America’s #1 Salesman Shows You How To Close Every Deal!" (Collins), "REAL WEALTH by Investing in REAL ESTATE" (Prentice Hall), and "Protect Yourself from Real Estate and Mortgage Fraud" (Kaplan).
Although Ralph has many varied skills and interests, his true passion is selling… and showing other salespeople how to boost their sales and profits. In "Advanced Selling For Dummies," Ralph reveals the practical sales tips and tricks he’s gathered over the course of his more than 30-year career and challenges you to put them to work for you.
Ralph also serves as Official Spokesman for Kinetic Knowledge, a business-class knowledge management solution provider offering blog-related technologies and education to Realtors and other business professionals. Visit www.KineticKnowledge.com to experience the exciting innovations Kinetic Knowledge offers now and is planning for the future. To find out more about Ralph, please visit AboutRalph.com.
Joe Kraynak is a freelance author who has written and co-authored dozens of books on topics ranging from slam poetry to computer basics. Joe teamed up with Dr. Candida Fink to write his first book in the For Dummies series, "Bipolar Disorder For Dummies," where he showcased his talent for translating the complexities of a topic into plain-spoken practical advice. He then teamed up with Ralph to write the ultimate guide to flipping houses–"Flipping Houses For Dummies" and delivered an encore performance in "Foreclosure Investing For Dummies." In "Advanced Selling For Dummies," Joe and Ralph join forces once again to deliver the full-court-press approach to sales success.
Advanced Selling For Dummies takes the selling category to a new level of success. This handy sales guide is for salespeople who've already read Selling For Dummies and now want forward-thinking, advanced strategies for recharging and reenergizing their careers and lives. 
Ralph R. Roberts, CRS, GRI, is a highly sought after speaker, consultant, author, and personal coach. Since he first started selling real estate in 1979, Ralph has sold over 10,000 homes, propelling Time magazine to call him "the best-selling REALTOR® in America." 
